Psychology and Marketing Impact Factor, Quartile, Indexing, Ranking

Psychology and Marketing (PM) is a scholarly journal dedicated to publishing research in the field of Psychology, and Published by John Wiley and Sons. The Print-ISSN of Psychology and Marketing is 0742-6046 and its abbreviation is Psychol Mark.

The Publicaiton fees (APC) is $3620 USD / £2430 GBP / €3020 EUR .

Psychology & Marketing (P&M) publishes original research articles, reviews and notes dealing with the application of psychological theories and techniques to marketing. As an interdisciplinary journal, P&M encourages courageous and bold new ideas, focusing on contribution. P&M fosters the exploration of online and offline marketing phenomena spanning the entire spectrum of products (goods & services), price, promotion (advertising, publicity, public relations, and selling), place (channels and distribution), and politics (public opinion, law, and ethics), all revolving around the individual and collective psyche of consumers. P&M requires a research design with a high standard of methodological transparency. Manuscripts may be conceptual or empirical in nature, and feature quantitative and/or qualitative analysis with well-illustrated tables, figures, and supportive material to enhance readers’ readability. P&M expects manuscripts to present research with no fatal methodological flaws, and with generalizable findings that go beyond a single cross-sectional study measuring self-reported behavioral intentions.

• Journal Website
• PubMed
• Scopus
• SCImago